Loading Events

« All Events

  • This event has passed.

Nationally known speaker Penelope Burk presents Donor-Centered Leadership & Senior Fundraiser Event

November 20, 2014 | 4:00 pm - 7:30 pm

 Hosted by

walker 'logo'_simple

Penelope Burk, Donor-Centered Leadership

Sponsored by


In this highly anticipated engagement, Penelope Burk expands on her breakthrough Donor-Centered philosophy by tackling the high turnover rate among professional fundraisers. In plain language, and backed by compelling research with over 12,000 Development professionals, CEOs, Board members and donors, Penelope exposes mistaken beliefs and out-of-date practices that make it harder for fundraisers to raise money and much easier for them to move on. She then unfolds a win-win solution that extends loyalty – even among young fundraisers where short job stays are the norm — while improving bottom-line performance. Penelope also examines a critical issue sitting just below the surface – the role that Leadership Volunteers play in fundraising. Delegates will be inspired by her practical case for focusing Board members’ time and talent on the things that they do best and which donors agree could unleash their philanthropy at a whole new level.

While this session speaks to decision-makers, Donor-Centered Leadership will be highly valuable to fundraisers at any level, including those working in or aspiring to management and leadership positions.

Cost:  $20 AFP Members;  $40 Non-members

Event Schedule:

4:00pm – 4:30pm   Registration
4:30pm – 5:30pm   Presentation by Penelope Burk
5:30pm – 5:45pm   Q&A
5:45pm – 6:15pm   Book signing

Penelope’s books will be for purchase on-site.

DCF-Bookfront       DCL-BookCover-Front-low-res

Penelope Burk, Donor-Centered Leadership for Senior Fundraisers

Sponsored by

Hansen Henley Yoder Lamb logo

In this more intimate and smaller session, Penelope Burk will continue the dialogue around donor-centered leadership with the senior fundraisers. She will share additional findings then open the up the conversation to the audience. Bring your critical thinking and your questions!

This session is catered to CFREs and donor engagement professionals who have been in the field for 10+years.

Cost:  $20 Members; $40 Non-members

Event Schedule:

6:30pm – 6:45pm   Mingle with Penelope and Senior Fundraisers
6:45pm – 7:30pm   Continued dialogue with Penelope and Q&A with Senior Fundraisers

 These are two separate events with two separate registration fees.  You may select one or both events with this one registration process.


The Presenter: 

Penelope BurkAuthor, trainer, presenter and President of Cygnus Applied Research, Inc. Penelope Burk has over forty years of experience in not-for-profit management, fundraising, and research. A native of Montreal, Canada, Penelope began her professional career in market research, public relations and fundraising, becoming known as a “turn-around specialist” who advocates innovative solutions to improve revenue and institutional performance.

Penelope and her company, Cygnus Applied Research, Inc., are known for their leading-edge research with donors and their skill in helping clients adapt their fundraising operations to reflect donors’ changing needs and preferences.

Penelope’s innovative work, her advocacy for donors, and her passion for the philanthropic spirit led, in 2003, to the publication of her second book, Donor-Centered Fundraising. This best-selling text established her as the industry’s foremost authority on fundraising research, training and strategic planning based on the principles of Donor-Centered Fundraising. The book is the only statistically-based research ever published on the effect of meaningful communication on donor retention and gift value.

Last year, Penelope published Donor-Centered Leadership, which focuses on making more money by building and sustaining a high performance staff/volunteer team in fundraising. Informed by five years of research with 12,000 professional fundraisers, CEOs, Board members and Donors, Donor-Centered Leadership tackles one of the most frustrating and costly problems in fundraising (and in business) today — the high turnover rate of staff. The book has been hailed as “timely, transformational and totally essential”.

Penelope authors the industry-acclaimed Cygnus Donor Survey that investigates how donors are changing the ways in which they give and how fundraisers can raise more money in a rapidly changing marketplace.

Penelope Burk is a highly sought-after educator and public speaker whose training sessions and forums are widely acclaimed as unique, engaging and among the most effective in the third sector. She has written more than sixty seminars, training programs and dramatic plays, all written specifically for not-for-profit organizations.



November 20, 2014
4:00 pm - 7:30 pm
Event Categories:


AFP Minnesota


Schedule details:
4:00pm - 4:30pm Registration; 4:30pm - 5:30pm Donor-Centered Leadership presentation by Penelope Burk; 5:30pm-5:45pm Q&A; 5:45pm - 6:15pm Book signing; 6:30pm - 7:30pm Senior Fundraiser session with Penelope Burk
These are two separate events: $20 members; $40 non-members for each event
Advance Registration Closes:
Regiatration is available on-site
Onsite Registration?
Yes, additional $20*
Additional Details:
Senior Fundraisers will move to a separate room for a more intimate session with Penelope Burk at 6:30pm


Walker Art Center
1750 Hennepin Avenue
Minneapolis, MN 55403
+ Google Map

Friends of Diversity AFP Chapter Award 2019

AFP TenStar Gold Chapter Award 2019

MCN Member Badge

Upcoming Events

Feb 12

Brown Bag Networking Lunch

February 12 | 12:00 pm - 1:00 pm
Feb 20

AFP Networking Social February 20

February 20 | 5:00 pm - 6:30 pm
Mar 11

Brown Bag Networking Lunch

March 11 | 12:00 pm - 1:00 pm
Apr 01

Brown Bag Networking Lunch

April 1 | 12:00 pm - 1:00 pm

The latest from AFP Minnesota

Stay Connected — Get the AFP MN eNews!