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2014 CFRE Review Course

September 29, 2014 - September 30, 2014

AFP Minnesota presents:

CFRE Review Course

Monday, September 29 – Tuesday, September 30, 2014

Sponsored By:

 Hansen Henley Yoder Lamb logo


Have you thought about taking the CFRE? Are you ready to sit for the test? Do you want an overview of best practices in fundraising? If so, then the CFRE Review Course is for you.

“Credentials increase compensation levels. Among the 440 fundraisers who had earned the certified fundraising executive, or CFRE, credential, the average salary was $84,360, compared with $69,535 for 491 fund raisers with no certification. And among 14 fund raisers who had earned an advanced version of CFRE credential, the average pay was $106,029.”                                                                                                                   – Chronicle for Philanthropy, May 21, 2009


The AFP CFRE Review Course offers development professionals an opportunity to review the main components of a complete fundraising program. It is a two-day, intensive program that focuses on the terminology, organization, and structure of a development operation. Topics include:

Why Philanthropy? An Overview of Fundraising & Its Concepts: Sets the stage for how the general principles of research, marketing, building relationships, and ethics apply to fundraising.

Current & Prospective Donor Research: Explores the strategies and tools needed to create, analyze, use, and maintain a prospect list.

Marketing and Communications for Fundraising & Development: An overview of marketing and communications tools, techniques, and strategies for promoting organizations and their work to stakeholders.

Developing a Comprehensive Solicitation Program: Covers the steps involved in planning and implementing a solicitation program encompassing a variety of fundraising programs, from annual through major-gift and planned giving.

Building and Sustaining Relationships: Covers the concepts of cultivation and stewardship as well as of the balancing act that nonprofit organizations must undertake. Both individual and organizational relationships are discussed.

Securing the Gift: Tools, techniques, and elements used in asking for and recognizing annual and major gifts from donors, including preparing volunteers with the content they need to successfully solicit contributions to the organization.

Volunteer Involvement: Covers recruitment and retention, orientation and training, engagement in fundraising planning and implementation, and delineates the roles of volunteers and staff.

Management: Various elements of strategic and operational planning, managing the fundraising process, staff management and development, and contracting outside services.

Accountability: An overview of the legal, regulatory, and ethical considerations with which fundraisers must comply in order to ensure accountability and transparency for stakeholders.

This is your opportunity to succeed by studying the best curriculum presented by local seasoned professionals.



• Brighid Hansen, CFRE – Hansen Henley Yoder & Lamb

• Michael J. Henley, CFRE – Hansen Henley Yoder & Lamb

• Katie Nelsen, CFRE – Chief Advancement Officer, Opportunity Partners

• Tina Palmer, CFRE – Senior Director of Development, Catholic Charities

• Sarann Slattery, CFRE – Hansen Henley Yoder & Lamb


Additional Course Information

Participation in the AFP CFRE Review Course may assist you in learning or reviewing concepts covered on the Certified Fundraising Executive (CFRE) examination as detailed on the Test Content Outline provided by CFRE International. However, the AFP CFRE Review Course is not designed specifically as a prep course for the exam. It is designed to provide a review of concepts one should know at the five-year experience level.

AFP highly recommends that the review course be just one of the resources you use in preparing to take the CFRE exam. Your study should also include reading books that appear on the CFRE Resource Reading List.

The Certified Fund Raising Executive (CFRE) professional certification program, is governed and administered by CFRE International, an independent international organization. CFRE International exists to uphold the public trust through voluntary certification of fundraising professionals. Through the CFRE credential, CFRE International supports and encourages fundraising professionals to aspire to the highest standards of professional competence and ethical practice in serving the philanthropic sector.

The designation “Certified Fund Raising Executive” (CFRE) is a mark of distinction, providing heightened professional recognition and greater career options and earning potential for fundraising executives with five years or more experience.

Candidates must complete a separate application for certification and submit all fees 60 days prior to the exam. No applications will be accepted less than 60 days prior to the exam.

If you are interested in taking the certification exam, please contact CFRE International to request a certification packet. Phone 703/820-5555; fax: 703/820-1117; email: info@cfre.org or visit the CFRE International website at www.cfre.org .

Details & Registration

The registration deadline is September 17th, 2014.   Registration details are listed below.

Call the AFP Minnesota Office with any questions at 763-235-6484.


September 29, 2014
September 30, 2014
Event Categories:


AFP Minnesota


Register online:
Print registration form:
Schedule details:
Mon & Tues, Sept 29-30, 2014; 8:30am - 5:00pm both days
$399 AFP members; $499 nonmembers
Additional Details:
Accepting one more registration.


AFP-Eden Prairie Training Center
7500 Flying Cloud Drive #135
Eden Prairie, MN 55344
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