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AFP Minnesota presents:
Special Event
Hosted by: Dunwoody College of Technology
Have you thought about taking the CFRE? Are you ready to sit for the test? Do you want an overview of best practices in fundraising? If so, than special two day intensive course developed by AFP International is for you. Designed to help you pass the CFRE examination this course also provides a wonderful way to get an overview of best fundraising practices and get you orientated to what it takes to be a Certified Fundraising Executive.
This is your opportunity to succeed by studying the best curriculum presented by local seasoned professionals.
“Credentials increase compensation levels. Among the 440 fundraisers who had earned the certified fundraising executive, or CFRE, credential, the average salary was $84,360, compared with $69,535 for 491 fund raisers with no certification. And among 14 fund raisers who had earned an advanced version of CFRE credential, the average pay was $106,029.”
– Chronicle for Philanthropy, May 21, 2009
 ...or call the AFP Minnesota office at 651-917-6247.
| Module 1: |
Why Philanthropy? An overview of philanthropy and fundraising. Sets the stage for how the general principles of research, marketing, building relationships, and ethics apply to fundraising. Length: 25 minutes |
| Module 2: |
Current & Prospective Donor Research. Explores the strategies and tools needed to create, analyze, use, and maintain a prospect list. Length: 1.75 hours |
| Module 3: |
Marketing and Communications for Fundraising and Development. An overview of marketing and communications tools, techniques, and strategies for promoting organizations and their work to stakeholders. Length: 90 minutes |
| Module 4: |
Developing a Comprehensive Solicitation Program. Covers the steps involved in planning and implementing a solicitation program encompassing a variety of fundraising programs, from annual through major-gift and planned giving. Length: 2.5 hours |
| Module 5: |
Building and Sustaining Relationships. Covers the concepts of cultivation and stewardship as well as of the balancing act that nonprofit organizations must undertake. Both individual and organizational relationships are discussed. Length: 2 hours |
| Module 6: |
Securing the Gift Module. Tools, techniques, and elements used in asking for and recognizing annual and major gifts from donors, including preparing volunteers with the content they need to successfully solicit contributions to the organization. Length: 90 minutes |
| Module 7: |
Volunteer Involvement Module. Covers recruitment and retention, orientation and training, engagement in fundraising planning and implementation, and delineates the roles of volunteers and staff. Length: 90 minutes |
| Module 8: |
Management Module. Various elements of strategic and operational planning, managing the fundraising process, staff management and development, and contracting outside services. Length: 90 minutes |
| Module 9: |
Accountability Module. An overview of the legal, regulatory, and ethical considerations with which fundraisers must comply in order to ensure accountability and transparency for stakeholders. Length: 60 minutes |
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